Senior Specialist Brand Activations

Senior Specialist Brand Activations Job Overview

This Senior Specialist Brand Activations opportunity is presented for job seekers looking for Senior Specialist Brand Activations Jobs. The role is associated with Dubai and the stated employer is Adidas. The information below has been reorganized into a practical format so candidates can review the position, responsibilities and stated requirements more easily.

Key Responsibilities

• Add value by delivering city specific cultural & consumer insights to help formulate the UAE overall marketing plan within the EMC brand plan, which in turn drives excellence and standards in creative, city relevant brand marketing activations which resonates with the city consumer, growing Share of Search and NS by winning the hearts & minds of the local consumers.
• Key Responsibilities: Be the knowledgeable expert on UAE Consumers for each of the key focus categories, Trade Zones & to be aware of city specific developments and trendsBe proactive with initiative opportunities to enhance Key Stakeholder Dubai Consumer Obsession through Knowledge and insights, Understanding, Daily application – what can we do now i.e.
• Knowledge, Skills and Abilities: Strong cross-functional experience across different stakeholdersAgency managementAbility to enroll key stakeholders and gain support for initiatives.Creative and innovative.Strong conceptual understanding of brand building.Native of social media.Deep understanding of UAE, especially Dubai landscape, culture, and trends.At least 2 years working in the UAE.Knowledgeable of a large and relevant contact book of local influencers.Enthusiasm/energy for activation.Ideas focused, complemented with organizational and project management skills.Ability to co-ordinate internal and external multidisciplinary groups Requisite Education and Experience / Minimum Qualifications: University degree in Business or Marketing with a minimum of 3-4 years equivalent professional experience.English speaking role, Arabic would be beneficial but not essential.
• WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.

Qualifications and Skills

• Key Responsibilities: Be the knowledgeable expert on UAE Consumers for each of the key focus categories, Trade Zones & to be aware of city specific developments and trendsBe proactive with initiative opportunities to enhance Key Stakeholder Dubai Consumer Obsession through Knowledge and insights, Understanding, Daily application – what can we do now i.e.
• mid-long-term needs.Collaborate with different channels and areas to bring activations to life (WHS, OR, NSR, Categories)Active member and POC of adidas Running communities, enhancing the experience and always on the look for newness.Be the go to person to validate and collaborate on the best creators, influencers, partners and opportunities for the brand.
• Knowledge, Skills and Abilities: Strong cross-functional experience across different stakeholdersAgency managementAbility to enroll key stakeholders and gain support for initiatives.Creative and innovative.Strong conceptual understanding of brand building.Native of social media.Deep understanding of UAE, especially Dubai landscape, culture, and trends.At least 2 years working in the UAE.Knowledgeable of a large and relevant contact book of local influencers.Enthusiasm/energy for activation.Ideas focused, complemented with organizational and project management skills.Ability to co-ordinate internal and external multidisciplinary groups Requisite Education and Experience / Minimum Qualifications: University degree in Business or Marketing with a minimum of 3-4 years equivalent professional experience.English speaking role, Arabic would be beneficial but not essential.

What Job Seekers Should Know

Applicants should compare their experience and skills with the requirements stated for this Senior Specialist Brand Activations position. Important details such as salary, benefits, working arrangements and eligibility are included only when they are provided in the available job information. Candidates should verify any changing employment details before applying.

Application Information

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